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Teenager from Broadstairs making huge sums of money selling Logan Paul and KSI's Prime drinks

05:00, 10 December 2022

updated: 13:52, 12 December 2022

A teenager from Broadstairs is making a small fortune selling a range of wildly popular Prime drinks at a huge profit.

Sam Pateman rakes in "anywhere between £2,000 to £3,000 a month" selling the 'hydration drink' aimed at young teenagers, which was created by famous YouTubers and boxers KSI and Logan Paul.

The 19-year-old makes up to £3,000 a month just from selling Prime
The 19-year-old makes up to £3,000 a month just from selling Prime

The drinks, which come in a variety of flavours and bright packaging, have been flying off the shelves here and in the US, and are particularly popular among teenagers.

The 19-year-old began selling the drinks in late-October for an 80% profit when he "noticed a huge hype around it and saw it was out of stock everywhere".

The entrepreneur told KentOnline: "Since the UK only stocks them in Asda, I checked all Asdas around and once I had found some, I checked prices on eBay, then listed and sold them.

Prime is a 'hydration drink' popular with kids and teens, due its famous founders, KSI and Logan Paul
Prime is a 'hydration drink' popular with kids and teens, due its famous founders, KSI and Logan Paul

"At that point I was probably getting 10 to 15 bottles a week, buying them for £2 each, and selling them for £10 a bottle.

"Now, I get them imported from all over the world, and supply Prime to shops and sell it by the crate, as well as by the bottle."

The ex-pupil of St Edmund's School in Canterbury believes the reason the drink is so popular is down to its creators and advertisers.

Sam Pateman is a 19-year-old entrepreneur from Broadstairs
Sam Pateman is a 19-year-old entrepreneur from Broadstairs

Logan Paul and KSI are "the UK and the US' biggest YouTubers" and have an impressive 64 million subscribers between them.

"I don't think the hype will ever truly die out," said Mr Pateman, adding that it could "only if the YouTubers don't own it any more."

Prime comes in a variety of bright colours and flavours
Prime comes in a variety of bright colours and flavours

"The price might drop but I highly doubt it," he said.

The product is not classed as an energy drink, as it contains no caffeine.

It is made up of 10% coconut water, as well as flavourings, electrolytes and minerals.

It comes in six flavours: Blue Raspberry, Grape, Orange, Lemon Lime, Tropical Punch, Ice Pop, as well as a limited-edition Meta Moon.

When the creators held meet-up events to launch the product in the UK at Asda stores in Watford and Leyton, one store had to temporarily close to deal with the massive crowds that had shown up.

Asda has now imposed a rule that customers can only buy three bottles of Prime per shop.

YouTuber KSI is behind the Prime drinks
YouTuber KSI is behind the Prime drinks

Mr Pateman's post advertising the drinks on a local Facebook group attracted a huge response, with more than 100 commenters wanting to buy them.

"I've had loads of people message me to buy the drink," he said.

"It has ranged from people that I work with, to old school mates, to complete strangers.

"I don't have kids myself but I've supplied the drinks to many parents and children."

As for his long-term plans, he said: "I plan to keep selling it for as long as it's profitable."

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